Franchise Focused Marketing is a digital marketing agency that creates effective solutions for franchises & their owners. As the Senior Digital Marketing Specialist, I managed Facebook and Google ads campaigns for franchises with 50+ locations, such as Club Pilates, StretchLab, Mayweather Boxing & Fitness, Pure Barre, and many more. Throughout my experience at FFM, I maintained an overall 90%+ client retention, and 6 of my managing brands were featured in the 2023 Franchise 500 list. The main skills I used in this role were PPC management, SEO optimizations, keyword research, copywriting, and client relation development.